Building Brands with Better Design
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General Electric

 

GE Pocket Cards

Designed state-specific pocket cards outlining facts and figures for GE's key states to highlight economic impact and empower GE employees and suppliers to act as grassroots advocates.

GE Works Infographic

Designed long-form newsletter infographics to communicate GE’s commitment to developing the American workforce and economy as a global industry leader.

GE Productivity Deck

Developed strategy and designed deck materials to present GE communications managers with a productivity-based campaign message in collaboration with GE Corporate interns in Boston and New York offices.

GE Social Guide

Designed one-pager for internal use outlining best practices for communicating the GE brand across digital platforms. Accessible to more than 300,000 employees on GE intranet.